Which strategy is linked with creating a better customer experience in a golf store?

Enhancing staff's product knowledge is crucial to creating a better customer experience in a golf store. Knowledgeable staff can provide valuable insights about products, offer personalized recommendations, and answer specific questions that customers may have. This level of engagement helps build trust and rapport between customers and staff, making customers feel more confident in their purchasing decisions. Furthermore, when staff members have a deeper understanding of the products, they can effectively communicate the benefits and features of different items, which can lead to greater customer satisfaction and retention.

This approach fosters a positive shopping environment where customers feel heard and supported, thus enhancing their overall experience in the store. In contrast, focusing solely on product prices may lead to a transactional relationship, and reducing interactions with customers can make the shopping experience feel impersonal. Additionally, limiting store operating hours may restrict customers' ability to shop, potentially leading to a loss in sales and a negative perception of the store’s accessibility.